Just Do It
It has been one of the world’s best-known advertising campaigns.
Nike spent millions and millions of dollars hawking its athletic shoes and gear.
The company enlisted big-name celebrities such as Michael Jordan to endorse a series of ads that ended with the challenge: “Just do it.”
The ads helped sell countless shoes shorts and sweatpants. Even people who rarely moved a muscle purchased some of this gear.
They wore their nice-looking athletic clothing only while sitting on the couch watching sports events on TV and snacking on chips and dip.

No matter how much athletic gear you buy, you’ll never look like the muscular models in the ads unless you use it. And the same goes for those who practice the Christian faith.
James, the brother of Jesus, was a practical man. He had heard some of the leading early Christians promote lofty theological ideas.
But for James, if Christianity didn’t change one’s life, it was all so much hot air. In his brief book, James repeatedly reminded his readers that Christianity is a faith of concrete action, not idle speculation.
If you say you are a Christian and you don’t control your tongue, you are mistaken.
If you say you love God but don’t love your brother, you are deceived. If you say you have been saved by Christ but your life does not show the fruit of good works, you’re kidding yourself.
Too often, we reduce Christianity to a pile of words. We assume that the people who can recite all the right theological terms know what they’re doing. But sometimes action does not back up their words.
“Preach always,” said Saint Francis of Assisi. “If necessary, use words.” Saint Ignatius, who lived during the first century, was one of the earliest Christian leaders, serving as the bishop of Antioch.
He would have agreed with Francis: It is better for a man to be silent and be [a Christian] than to talk and not to be one. It is good to teach if he who speaks also acts.
There is then one Teacher, who spake and it was done; while even those things which He did in silence are worthy of the Father.
Let us therefore do all things as those who have Him dwelling in us, that we may be His temples, and He may be in us as our God, which indeed He is, and will manifest Himself before our faces. Wherefore we justly love Him.
Other saints from ages past confirm the message James gave us nearly twenty centuries ago: don’t just listen to God’s Word, but do what it says. Nike had the right idea: just do it.
If you follow that advice, you’ll be well on the way to being a better disciple of Jesus.
Father, help me convert my faith into action. Help me live out your Word in my daily life.

















